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Long form content is that very thing which Google and searchers appreciate a lot and always look forward to see on websites they often visit. Webmasters with blog sections on their websites tend to maintain the performance of their blogs…

A large number of the websites we visit have a blog section. Why do people start blogging and what benefits does this bring to their websites? According to statistics, websites with a blog section receive 97% more backlinks and have…

Believe it or not, some SEO copywriters still write copy like it’s 2009! Big mistake! You’ve got to adapt your copywriting style to meet all the changes happening in the SEO realm. That sounds uncomfortable. However, if you’re serious about…

Influencer Marketing has gone viral, although at the end of the 1990s we would not have known it existed. Because of the Internet and the ability for people to open up their own communication channels with the world, everything has…

The SEO and social media departments of many brands often operate as their own entities. In reality, however, the two are inextricably linked. As such, they should work in unison, aligning their strategies, processes, and goals. How can you improve…

Do you grimace when you see “SEO” and “nofollow” used in the same sentence? If you know what nofollow links are, you might think they are utterly useless in SEO. You might even hate them enough to avoid them completely…

The Internet has become a necessity for today’s evolving businesses. There are over 4.2 billion active Internet users around the world, with 3.4 billion of them using social media. Attracting the attention of potential customers in this crowded marketplace is…

“How to rank my website higher in Google?” This question plagues every single website owner in the world. Some of them know how to do it, which is rare. Some manage to actually do it, which is even rarer. Whichever…